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Taymec Cleaning Systems
brand elements
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Client
Taymec Cleaning Systems
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Service
Branding, film, animation, digital, web
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Date
2021
Evolving experience
Taymec Cleaning Systems have been the go-to company for the supply of industrial and commercial cleaning systems in South Wales for over 30 years. Their experience in the industry is paramount, and have a portfolio of large brands that they support daily.
The existing logo was iconic and well-known within their audiences, so a simple evolution helped to bring the brand up-to-date, giving respect to the original. Brand guidelines were produced to help build consistency as a culture into the brand.
Long term partnership
Following the development of brand guidelines, 'Taymec' and 'Failure' have established an important long-term relationship, where we support their team with all of their design, web and film assets. Some include:
- Logopacks and brand element library- - Website and digital brochures
- - Brand stationary
- - Social media assets
- - Cleaning machine decals
Building consistency
One of Taymec's core pillars is reliability. Designed into the brand, we built consistency throughout all of the brand touchpoints. This included video content, establishing a strong style for Taymec news videos and partnering videos of their products & services.